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Only 8% of strategic moves break out of the middle. The other 92% carry biases nobody named in the memo (McKinsey).
For decisions worth defending
Most tools audit your data. We audit your reasoning, catching the fatal blind spots in strategic memos before the outcome forces the lesson.
The problem
70-90%
of M&A and venture deals miss their thesis. Most failures trace back to bias patterns visible in the original memo nobody named at the time.
HBR · KPMG
The pattern
Three named failure modes
Hard to spot from inside the deal; easy to surface from outside.
The solution
60
second pre-emptive audit. Biases named, counterfactuals quantified, the record signed and shareable before the deal moves forward.
The pattern
Not because the team lacked rigour. Because rigour has never had a governance layer — the reasoning in every memo has been treated as a draft, not an asset.
A memo lands on the board's desk. A quarter later, no one can reconstruct why the call was made — or which assumptions it rested on.
Your head of strategy takes a new role. The reasoning behind the last four bets walks out with her, and the next CSO starts from a blank page.
Two divisions run the same market-entry analysis in the same quarter. Neither knows the other did it. Neither inherits the other’s findings.
Your data has governance.
Your code has governance.
Your reasoning lives in 400 Slack threads.
Strategic reasoning deserves its own system of record — not an excavation site across Google Docs, Slack, Confluence, and the board deck.
The Recognition-Rigor Framework · R²F
For fifteen years Daniel Kahneman and Gary Klein ran the two opposing traditions of decision science. One argued your intuition fools you; the other that it’s your sharpest tool. Their 2009 paper was famously titled “Conditions for Intuitive Expertise: a failure to disagree.”
We call the synthesis the Recognition-Rigor Framework — Klein’s recognition plus Kahneman’s rigor, arbitrated in a single pipeline. No other vendor in the decision-quality space combines both traditions.
Decision Intel settles the debate the way an operator would. The patterns you’ve earned over twenty years of reps get amplified. The blind spots you can’t see get flagged. Your judgment stays in the centre, now reinforced from both sides — never replaced.
The system
Four governed moments, every strategic call. The reasoning stops being a draft and starts being an asset that grows quarter after quarter.
Every board memo, market-entry recommendation, and M&A paper your team writes becomes a node in one navigable graph — connected by assumption, bias, and outcome. Today’s decision always inherits yesterday’s lessons.
Every memo runs past an AI boardroom — CEO, CFO, board, and division-lead personas, each raising the objections their real counterparts always raise. You see the questions before the meeting, not on your third draft of the deck.
Your team keeps the judgment. The system keeps the receipts. Every bias flag and evidence excerpt traces back to the exact line in your memo that triggered it — so every recommendation is defensible, not just delivered.
See how removing a bias or reframing an assumption lifts the Decision Quality Index — before you make the call. We surface the one change that actually moves the number, not the one that sounds best in the room.
When the real-world outcome lands, Decision Intel closes the loop — measuring how close your call came to reality, recalibrating the Decision Quality Index, and feeding the lesson back into the Knowledge Graph. The judgment that made yesterday’s call compounds into the one you make today.
What we replace
Decision Intel doesn’t add a fifth tool to your stack. It retires the four-tool graveyard your strategy team uses to compensate for the fact that reasoning has never had a system of record. Every quarter this lives across Docs, Slack, Confluence, and the deck is another quarter of decision archaeology.
Data lifecycle
Security, open methodology, and a system that shows its work. Three pages — no login, no gate — covering every question your audit committee, general counsel, and CISO will bring to the first procurement call.
Open proof
Every famous corporate decision, scored against the same bias taxonomy your memo would be scored against. Every conclusion traces back to a public source. No login, no gate.
Plus an honest side-by-side against what we replace.
How We Compare
Acquired 2023 · Enterprise decision workflow platform
Paste your next strategic memo for one free audit, no signup. Or spend 30 minutes with the founder on a call.
Not ready to audit a memo?
One real corporate decision, broken down weekly with the biases detectable before the outcome was known.